About

Background

I’m Anna Babola. My work grew out of a long-standing interest in how people function — individually and within the systems they belong to. I was born in Poland in 1976, raised through the social and emotional shifts of the 1980s, shaped by the intensity and instability of the 1990s, and entered adulthood in the early 2000s. Each of these periods required adaptation, resilience, and an ability to read changing environments — qualities that quietly stayed with me and continue to inform how I work today.

Over the years, I learned how to fold myself into different contexts while continuing to grow — personally, professionally, and academically. My career developed alongside my studies, and my curiosity gradually moved from what people do to why they do it. Much of this unfolded while I was also raising my son on my own in a foreign country — an experience that demanded responsibility, endurance, and a deep attentiveness to both my own inner world and the needs of another.

When I entered my MBA program in 2017, I initially expected to focus on the administrative and structural aspects of business. Very quickly, however, it became clear that while those elements mattered, they were not where my deepest interest lay. What truly engaged me was the human side of organizations — how people feel, decide, react, and relate under responsibility and pressure.

As these things sometimes align, I was fortunate to be guided by my thesis supervisor, Dr. Ashok, who recognized early on that pushing me further into accounting or purely administrative tracks was not the right direction for me. Instead, he encouraged me to focus on Emotional Intelligence in Organizations, which became both the core of my studies and the title of my MBA thesis. This shift gave professional language and structure to an interest that had been with me long before: a curiosity about what happens within individuals and within collectives, beyond roles, titles, or procedures.

From there, my interest deepened further — into the layers beneath conscious choice. I became increasingly drawn to how unconscious, subconscious, and over-conscious processes influence behaviour, decision-making, and patterns that repeat over time. At the same time, despite my professional experience and academic background, I realised I wanted a more central, embodied framework for working directly with people. This led me to complete an Internationally Certified Life & Business Coaching program, which opened a more integrated and practical path.

Alongside my studies and coaching development, I continued working in the iGaming industry, where I bring over twenty years of professional experience across operational, leadership, and people-focused roles. For five of those years, I worked in Responsible Gambling, supporting individuals who were experiencing harm related to gambling behaviour. This work brought me into close contact with human vulnerability, coping patterns, and the real-life application of diagnostic frameworks such as DSM-5 — always outside clinical settings, and always grounded in everyday reality.

Education continued to open further doors — but so did my own inner work. Being a student, a client of my own coach, and a participant in psychotherapy taught me as much as formal training. I am currently completing my second year of a Master’s program in Gestalt Psychotherapy, alongside a postgraduate diploma in Systemic & Family Constellations (Order of Love), expected to be completed in June 2026. I apply Gestalt and systemic principles in both my individual and organizational coaching work, including ongoing coaching and consulting with organizations such as a dental clinic, where I support leadership, team dynamics, and structural clarity.

Looking back, I see that I have always been the person people come to — the one who listens, notices, and holds space. I’ve always been deeply interested in seeing others, and in being present to what is often unspoken. My work today is an extension of that inclination: creating a field of attention and contact where clarity can emerge, where what has been shaping you can be seen, and where you may reconnect with who you are — or who you are becoming — at your core.

How I work

I work through awareness, contact, and careful attention to what is already present.
Rather than pushing for change, I focus on understanding what wants to emerge and what may be out of place — individually or systemically.

Change becomes possible when responsibility returns to its proper level and effort is no longer wasted against what cannot move.

Who I work with 

I work with people and systems navigating:
– personal or professional transitions
– leadership and decision-making pressure
– recurring relational or organizational patterns
– moments of uncertainty, stuckness, or loss of direction

This work is for those who sense that clarity is needed before action.

If you’re considering working together and would like to explore whether this approach fits your situation, you’re welcome to get in touch.

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